Resume
About Me:
Highly accomplished Senior Creative Producer and Project Manager with over a decade of expertise in orchestrating complex, end-to-end creative projects across diverse media, including digital, multi-platform, and broadcast. Proven leader in managing 360 campaigns, building high-performing teams, and pioneering innovative solutions that drive efficiency, reduce costs, and accelerate timelines.
Notably, I have successfully launched a new merchandising department from the ground up, partnering with brands to create specialized products, and strategically integrated advanced AI design systems and operational AI solutions to revolutionize creative production and project management.
Work
Experience
Current
Senior Creative Producer
CYLNDR Studios
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Led cross-departmental teams to create award-winning 360 campaigns.
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Produced over 20 multi-platform digital campaigns, resulting in overall brand engagement for 5 different brands.
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Mentored a team of 5 creative producers and coordinators, improving team performance and streamlining workflows by optimizing AI to build workflows in Monday.
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Pioneered and successfully launched a new merchandising department, establishing end-to-end operational workflows from concept to delivery.
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Implemented AI design systems to streamline creative asset production (editing, retouching, resizing) and integrated AI solutions into operational workflows for enhanced scheduling and estimation efficiency.
2023-2024
Lead Project Manager
Planetary
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Led a team of 20, including designers, UX strategists, and developers, to meet various brand objectives
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Facilitated cross-functional communication and alignment through regular stakeholder meetings and detailed project documentation
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Spearheaded the development and UI optimization of 6 websites across multiple CMS platforms, with a focus on Sanity.
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Leveraged best practices in UI/UX design to improve site optimization for over 5 brands' unique needs, leading to a 5% increase in purchases.
2021 - 2023
Senior Creative Producer
Heat Makes Sense
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Lead day to day operations of Creative Team, ensuring all projects are on budget and on time
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Manage all creative projects and deliverables
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Planned over 30 shoots from conception
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Strategize with Art Director on creative direction
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Worked with agencies to cast models and hire vendors for shoots and post needs
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Partnered with marketing teams on strategy and success of the brand
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Ensured that product and components would be delivered in a timely manner ahead of shoots
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Managed Jr. Producer and Set PAs both on and off set
2020-2021
Senior Producer
Dot Dash/Byrdie
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Developed on brand content for DotDash and Byrdie Produced and directed content via Zoom
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Oversaw and delivered edits for web production
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Collaborated with editorial team to meet goals and improve videos for SEO Negotiated payments, schedules, and billing with production companies
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Owned shooting and editing style for new video franchises
2018 - 2020
Creative Producer
Condé Nast Entertainment
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Successfully produced and developed content for all CNE publications
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Consistently delivered in a fast paced, deadline driven environment
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Produced and directed multiple projects at once
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Collaborated with editors to improve videos for profitability and SEO
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Developed both short and long form content for Instagram, Facebook, and YouTube
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Negotiated payments, schedules, and billing with talent and agents
Education
Current
Brooklyn College |
Master’s Degree
2020
Columbia University |
Certificate: Marketing
2007-2012
Goldsmith's College | Bachelor's Degree
Skills
& Expertise
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Team Leadership
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Contract Negotiation
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Digital Asset Management
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Workflow Optimization
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Digital Marketing
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Google Analytics
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Budget Management
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AI systems (OpenAI, Abacus)
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Print production
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Client Management
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Project Management Software
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Content Management Systems (CMS)
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Digital Marketing
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SOW Panning
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Strong Interpersonal Skills